Activision has announced their Guitar Hero franchise has sold over 14 million units in North America alone, resulting in US$1 billion in revenue. Activision acquired Red Octane six months after release of the first Guitar Hero for a paltry $100 million. It’s little wonder they were the most successful game company of last year.
via Wii Fanboy
NPD figures have shown that Activision are the clear winners in both console and handheld game sales for 2007. The company held a record market share of 16.8%, up 7.9% from last year. In November five of the best selling games in dollar value were Activision games, with the top two consisting of Guitar Hero III and Call of Duty 4. Between Guitar Hero, Call of Duty and now World of Warcraft there really is no stopping the company.
via 1Up
Over the weekend, Activision and Vivendi announced their plans to merge, creating Activision Blizzard - the world’s largest video game publisher. Vivendi will contribute Vivendi Games (valued at $8.1 billion) and $1.7 billion in cash, for an approximated 52% stake of Activision Blizzard.
